Indirect
Project Overview
- Project Duration:
June to July 2023
Indirect Distribution, a wholesale company specializing in tech accessories and batteries, aims to enhance its user experience (UX) to streamline operations and improve customer satisfaction. By leveraging user-centered design principles, the company seeks to address pain points, increase efficiency, and ultimately drive growth.
Research and goals:
Based on research findings, the following key goals were established:
- Simplify the product discovery process for wholesale buyers.
- Streamline the ordering and fulfillment process to reduce manual effort and errors.
- Enhance communication channels between wholesale buyers and the company’s sales and support teams.
- Improve the internal workflow efficiency of the sales and customer service teams.
Mockups
User Flowchart
My Account Page
