The primary goal of the website is to streamline the buying, selling, and renting process for users through two dedicated sections. The first, “Assign Us Your Property,” allows individuals to easily submit details of their houses or buildings for sale or rent by filling out a form, enabling the company to manage listings efficiently. The second, “Find a Property,” invites users to specify their preferences—such as location, price, and property type—so that the company can help them locate properties that match their criteria. These sections empower users to take direct actions, which not only enhances engagement but also encourages them to remain on the website longer. By simplifying key actions, these features significantly improve user experience (UX), leading to higher conversion rates and increased client satisfaction.